Hi, I'm

Mahya Tazike

I’m a Ph.D. candidate in Human-Computer Interaction (HCI) at Indiana University, focusing on how immersive technologies, such as AR and VR, can enhance cognitive support, emotional well-being, and user engagement, particularly for neurodiverse populations.

My current research explores the potential of Social VR to support attention, focus, and social interaction for individuals with ADHD. I bring a user-centered approach to technology design, combining qualitative methods, usability testing, and interdisciplinary collaboration to bridge human behavior and digital innovation in health, learning, and everyday interactions.

Current Research Focus

I’m currently leading a research project that explores how VR settings, social virtual reality environments, can enhance attention, engagement, and emotional well-being in individuals with ADHD. My work is grounded in qualitative methods, including a systematic review of relevant literature and in-depth interviews with experts in psychology, psychiatry, and HCI. I use thematic analysis to extract design insights and identify key challenges users face in immersive environments. The goal is to develop inclusive, user-centered XR experiences that better support neurodiverse populations. I am currently preparing these findings for publication to advance inclusive design practices in immersive technology.

Areas of Expertise

My work combines qualitative and quantitative research to explore human-centered design, immersive technologies, and usability evaluation.

UX Researcher

I explore how AR/VR technologies can support cognitive and emotional well-being, particularly for neurodiverse users. My research currently focuses on Social VR and its potential for individuals with ADHD.

Immersive Technology & Mental Health

I explore how AR/VR technologies can enhance focus, well-being, and engagement, especially for neurodiverse users. My research connects immersive tech with mental health through an inclusive lens.

Usability Testing & Evaluation

I conduct expert interviews, usability studies, and iterative evaluations to improve interactive systems. My approach is grounded in behavioral insights and qualitative analysis, aiming to design experiences that are accessible and effective.

Research Journey

Work Experience

Blending research and industry to design user-centered solutions.

Research Assistant
2023-Present

At Indiana University, I contribute to several research projects focused on immersive technology, mental health, and accessibility. I lead a study on Social VR and ADHD, conduct expert interviews, and perform qualitative analysis using Atlas.ti. I also collaborate on embodied interaction in museums and support the design and evaluation of a conversational interface for older adults. My role involves supervising students and contributing to scholarly publications, strengthening my skills in user research, mixed methods, and inclusive design.

UX Researcher
UX Researcher
2025-Present

I collaborated on the design and evaluation of a conversational web interface aimed at supporting older adults managing diabetes. My responsibilities included developing scenario-based tasks, research protocols, and instruments such as surveys and interview guides. I also handled IRB documentation, recruited participants, and conducted usability testing to iteratively refine the system based on user feedback.

 

UX Researcher
Data Analyst
2019-2021

As a Data Analyst, I worked on organizing and analyzing large datasets to extract actionable insights. I used quantitative tools like SPSS, Excel, SmartPLS, LISREL, and AMOS to perform statistical analysis and supported decision-making through visual reports. This role strengthened my analytical thinking and deepened my understanding of quantitative research methods.

Data Analyst
Associate Product Manager
2017-2019

I collaborated with cross-functional teams to develop a conversational product for financial services, serving over 3 million users. My role focused on conducting user testing to understand customer needs, guiding product design and prototyping, and refining user flows based on feedback to build a human-centered MVP.

 

Product Manager
Market Research Analyst
2014-2016

In this role, I led qualitative and quantitative data collection through interviews, surveys, and focus groups. I analyzed the results using SPSS and Excel, translating complex insights into actionable strategies presented directly to clients and decision-makers.

 

 

Marketing

My Portfolio

A collection of research projects that bridge technology, people, and purpose.